Engaging the diverse services of an event planner through business card design and stationary is an element of sophistication all in it’s self. To a degree we needed to convey the image that Blue Bird Planning and Events is a reliable option for any occasion on the other hand we tried to display an elegant professional appearance. Immediately the stark Aqua Blue engages the viewer followed by the brown that accent in rhythm through like patterns. Silhouetting through the entire stationary is the genus songbird blue bird as an accent through the business cards and tiled element on back of the letterhead. Altering hues of blue create an interesting shift of focus on the brand’s identity as if subtly flying through the air of flowing space. The entire collateral tweets in RSVP which is very important in the event planning business design process.
Design typically started with nature, the essence of the underlining principal of service. Abundant resources were available in discovering what would convey an immediate response to what made the most sense. The creation and experience of memorable moments which people common call for event planners are what strongly fueled the idea behind the blue bird’s silhouettes option. Evaluating an assortment of options in any project has always been a strong suit in our creative process.
